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Sat, 4th Jul 2020 12:14:00 |
'Steamy showers': Australian Instagram influencers post on behalf of natural gas |
The natural gas giant Jemena has defended paying Instagram influencers, including former contestants of The Block, Married at First Sight and other reality TV shows, to promote the fossil fuel in social media posts.
The #GoNaturalGas campaign from the Chinese and Singaporean-owned Jemena, which manages key natural gas pipelines around and out of Australia, appears to have been running for two years online, and comes amid concern liquified natural gas could be as bad for the environment as coal.
Among the posts, first reported by the industry news site Renew Economy, influencers spruik natural gas as a good source of energy for staying warm, for kitchen use and for better health.
Shannon and Simon Vos, the brothers who won season nine of The Block in 2014, are among several former reality TV stars to have taken part, advertising the #GoNaturalCampaign campaign to their 40,000 Instagram followers.
Read original full article
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