Being green is not black and white.
That's according to the man who runs the world's biggest money management firm. BlackRock manages nearly $9tn (£6.6tn) of pension and investments.
This week the chief executive, Larry Fink, sent his annual letter to the bosses of the companies around the world in which that colossal sum is invested.
He said the Covid-19 pandemic had focused minds on the fragility of the global economic system and made people think about a potentially bigger crisis.
"I believe that the pandemic has presented such an existential crisis - such a stark reminder of our fragility - that it has driven us to confront the global threat of climate change more forcefully and to consider how, like the pandemic, it will alter our lives," he said.
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